Pay-Per-Show ROI Calculator

What Are 10-20 Qualified Calls a Month Actually Worth to You?

Plug in your numbers below. See the real math on what a pipeline of qualified, ready-to-buy prospects turns into, before you spend a dollar on it.

Your Numbers
$
$2K$100K

What one new customer is worth to you, one-time or first-year value.

15
1020

At least 10 shows guaranteed within 30 days of launch, which is day 45 from kickoff.

20%
5%50%

The share of qualified, shown-up calls you already turn into customers.

Estimated New Revenue / Month
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Your monthly spend, all in $0
Revenue generated $0
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Return per dollar spent
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New customers / month
$0
Cost per new customer
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Net gain / month

*Based on Lumen River's standard pricing: a $500/month tech fee covering your infrastructure and maintenance, plus $250 per qualified meeting that shows up, and nothing for the ones that don't. Showed calls cap at 20 a month, so your all-in spend caps at $5,500/month. Figures are estimates from the numbers you enter, not a guarantee of results.

Zoomed Out

Your First 12 Months

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Revenue Potential
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Total Cost, All In
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Net Gain, Year One
The Alternative

Versus a Typical Retainer

Typical Outbound Agency

~$4,000-$8,000/mo flat
  • × Billed whether meetings show up or not
  • × "Booked" often just means scheduled, not attended
  • × No guarantee on volume

Illustrative industry range, not a specific competitor's pricing.

Lumen River, at your numbers

$0/mo
  • ✓ $250 only for calls that actually show up
  • ✓ 10 shows guaranteed within 30 days of launch
  • ✓ Miss 10? We refund month one and keep working free

Save ~$0/mo

About These Numbers

Where do the $250-per-show and $500/month tech fee come from?
That's our actual pricing, not a hypothetical. A $500/month tech fee covers your infrastructure and maintenance: dedicated domains, mailboxes, and sending tools. Month one is what kicks off your build; there's no separate setup fee. Then you pay $250 per qualified meeting that shows up on your calendar, and nothing for the no-shows.
What if my real close rate is different than what I entered?
Drag the slider to whatever you actually close on similar sales calls today. The rest of the math updates instantly. This is meant to reflect your business, not a best-case scenario.
Is this a guarantee of what I'll make?
No. It's a projection based on the inputs you control. What we do guarantee is the pipeline: 10 qualified meetings within 30 days of launch (that's day 45 from kickoff, since your inboxes warm for the first two weeks) or your first month back and we keep working for free until we hit 10.

Like What You See?

Let's put these numbers to work. Book a no-commitment call and we'll map out what the Pay-Per-Show Pipeline System looks like for your business.

Book Your First 10 Meetings See How the System Works

No ad spend. No retainers. No paying for no-shows.